Today I’d like to talk about indaHash – an ICO worth your attention and time. Don’t worry though – 1stminingrig will not become an ICO-oriented website. However, since ICOs have to do with how one can invest and get value from their mined cryptos, I thought that you will be interested in knowing more about certain projects.
indaHash ICO is oriented to give more value to an already existing and thriving marketing platform. Unlikely most other ICOs, there is already a working and successful product behind the ICO. Therefore, this ICO will be slightly different from what we are used to. Let’s take a closer look at is, shall we?
What Is indaHash? – the Already Existing Product
Before we get into the ICO details and how you can potentially profit from it, let’s talk about the product first.
indaHash is an online platform that allows users to monetize their social media popularity. IndaHash helps people with popular Instagram, Snapchat and Facebook accounts get involved into campaigns led by big brands such as Coca Cola, Sephora, VW, Adidas and P&G.
indaHash platform can be accessed through their mobile app. The app is easy to use, allowing you to automatize the process of getting involved into campaigns:
Media account owners (influencers) no longer have to contact big companies in the attempt of participating in its campaigns
The available campaign options are tailored to the audience of the influencer – as an influencer, all you have to do is to choose the right campaign for you from the list
By having the flexibility of choosing the right brand to promote, this allows the influencer to promote a product naturally, without sounding like a sellout
Influencers also give more value to their followers by offering them a product that has to do with the media channel
Big companies no longer have to contact media account owners individually when they’re in need for people to promote their campaign
The content companies get is user-generated and is 7x more engaging than any other type of advertising
This boosts brand’s authenticity and engagement
Finally, companies can be sure that their product will be promoted to the desired target audience
In brief, indaHash offers a lot of value for both influencers and big companies alike. Once the campaign is over, influencers get their reward deposited to their IndaHash balance. From there, they can withdraw the funds to their bank accounts.
Note: To avoid confusion, indaHash is not a banner or publicity rotation service. Influencers (i.e. owners of media accounts) have to post original content promoting the respective brands. This concept is rather unique and now it is going crypto.
Thanks to indaHash, in 2016 alone 479 campaigns were successfully completed, allowing more than 200.000 influencers make money from their media accounts. To the date, indaHash connects 300,000 influencers from 70 markets with global brands.
Now, indaHash team wants to add even more value to the app by launching an ICO and going crypto.
Note on IndaHash App
70% of indaHash influencers are using iPhones. The app is rated 4.5/5 in the appstore. Despite the overall positive reviews, there is always the occasional one star one. From what I saw, the reason is simple. Apparently, indaHash only approves only ~30% of the total influencer applications. There are many people with fake or low-quality social media accounts trying to get some quick buck with indaHash. Those accounts get rejected and some people do not like it.
If we check the app on Google Play Store, we can see a bit more negative reviews. However, they follow the exact same scheme – certain people’s applications get rejected so they proceed on leaving 1-3 star reviews. IndaHash got certain requirements for influencers’ media accounts. The applications that do not qualify are rejected, no matter how mad certain people get about it.
Apparently, modern social media stars give you a 3 star rating first, and only then they proceed to ask you a question.
Part of the complaints was that “I’ve been approved for two weeks now and there have been no new campaigns”. This is by the way quoted from a real review, too. Eventually, some people legit believe that big companies launch campaigns every day. Patience is the key to success and some people completely miss that.
indaHash Coin (IDH)
The purpose of the ICO is to launch the indaHash coin – a coin that would basically work as a token. Its purpose is to speed up the exchange between customers and influencers, enhance security and make it easier for fans to be rewarded for being involved into the influencers’ social media channels.
According to indaHash: “With the introduction of the indaHash Coin we want to tokenize the influencer marketing world and solve a wide range of issues and challenges between influencers, brands and fan bases.”
Here are some of the uses of the indaHash token:
Tokens for Influencers. Imagine if fans would be rewarded for being active in their influencers’ channel? The indaHash token aims to help viral marketing to make a step forward and become even more user-oriented. Thanks to customized tokens and other features, fans will be able to better shape the way they interact with their influencers through customized tokens.
For instance, Influencers will now have the capability to automatically reward their most active fans with customized tokens. Giveaways and featured photos/comments are good, but those means are not enough when the Influencer got thousands of active fans. Thanks to the features IDH offers, Influencers will now have a more global, yet at the same time personalized approach to their fanbase.
Every fan then can use the tokens they’ve accumulate to get bonuses such as closed meetings with the influencer, signed and personalized gadgets, early access to certain products, as well as being featured in the influencer’s main page.
Tokens for Brands. Nowadays, legit product reviews are often more important than the amount of money invested in the promotion of the product. Especially when the product is already somehow popular. IndaHash tokens will allow brands to better reward influencers. Those will be able to use the tokens to get discount on products and give more honest and in-depth reviews. This is a win-win situation – the influencer gets the product at a discounted price, while the company receives the so sought-after legit review.
Privacy. IDH contributes to a safer and friendlier network, because:
Influencers will no longer need to share their private data with anyone when receiving payments.
Instant payments for any service or product. As for today, fiat payments in the IndaHash system take somewhere between 30 to 60 days to settle. IDH payments aim to solve that issue.
Micro-transactions will no longer be an issue since there is no payment amount limit for IDH tokens.
Regional limitations will become a thing of the past with IDH since, unlike banks, cryptocurrencies are not attached to countries.
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Check their whitepaper to read more about the benefits of the introduction of the IDH, as well its technical specifications.
The coin is expected to be launched Mar 2018 in the app. In January of the same year, the company plans on integrating the IDH coin with the largest exchangers and then create an app-expanded wallet for influencers.
By ends of 2018, the company plans on distributing a pre-paid card with IndaHash coins payments possible for distributors.
IndaHash team is another topic worth mentioning. As you could expect, the team behind such an important project is rather big. It is composed of 130 people, some of which can be considered all-stars.
The pre-ICO token distribution starts November the 8th. All pre-ICO participants get a whooping 40% bonus on their contributions. 40% is hell of a discount for most ICOs, but due to the nature of indaHash coin, this amount is reasonable for this specific ICO.
If you decide to invest into indaHash tokens anywhere between November 8 and 15, you will have the option to buy 4480 IDH for 1 ETH. After that, you will still enjoy a 20% discount until December 6th that will allow you to get 3840 IDH for 1 ETH. Then, the discount will be decreased to 10% until December 13th and after that normal rates will apply (Normal rates: 1 ETH = 3200 IDH).
The supply of IDH is hard-capped at 400.000.000 tokens. Influencers will benefit the most from owning a solid amount of coins since they will receive higher bids for indaHash campaigns. Furthermore, influencers will use the coins to get their hands on early-access limited products at huge discounts, allowing them to attract more attention, get more followers and interest from brands.
Personally I always prefer to invest into ICOs that offer real products. Good thing about indaHash is that not only their product exists, but it also has been around for a while and it proved to be good. All of this makes me believe that the IDH tokens will be linked to real value and therefore there is good chance they are worth the investment. What are your thoughts on it? Would you invest into IDH?
Thank you for reading. As always, your comments, suggestions and questions are welcome.